Our best-in-industry technology makes sense of the numbers. Get up close & personal with your customers to gain a deeper understanding of what they do, why they do it – and what they do next. That means more conversions for you.
GET THE EDGE FOR...
EMAIL CAMPAIGNS
Boost your bottom line with new insights on how customers read your emails. Our easy-to-understand Tracking Portal identifies where your campaign is working and where it’s letting you down – and recommends next steps to improve your performance.
WEB ADS
Discover the websites where most customers click your ads, and separate real customers from bots. Now you can better assess where to allocate your future digital ad spends.
SOCIAL ADS
Fine-tune your social media campaigns with a better understanding of the platforms where customers are engaging with you most.
OPENS ARE
JUST THE START
SEE HOW CUSTOMERS ACTUALLY ENGAGE WITH YOUR EMAILS & ADS
Our analytics show how long your customers read, track when they are most engaged to help you judge when to hit send, and let you pinpoint your market down to the neighbourhood.
SEE WHO'S HOT
FIND YOUR BEST CUSTOMERS
Our Tracking Portal gives you a continually updated list of your most engaged customers… and which customers you’re losing. So now you can focus your attention where it will have the most impact.
IT’S TIME TO GET PERSONAL
APPROACHES MORE TARGETED THAN YOU EVER DREAMT POSSIBLE.
Our unrivalled filtering technology lets you segment your customers by incredibly specific reading attributes. Now you can serve ads and send emails targeted to specific people for extremely personalised brand interactions.
SIMPLE
TO USE
GET STARTED IN MINUTES
You don’t need to be a coding expert to use our trackers. Just enter a few details about your campaign, then follow our simple instructions to activate your trackers – or share with your developer to do it for you.
WE GIVE
THE EDGE
TO...
Can’t read your customers’ minds? Our easy-to-understand insight reports are the next best thing.
Learn More
Increase your service offering. Upsell our easy-to-share campaign reports, customised with your branding.
Learn MoreFocus your optimisation with data about the platforms on which your emails are most viewed.
Learn More
GET THE INFO THAT
MATTERS MOST
READING TIME
You need to know more than your open rate.
See how long customers actually spend
reading your email after they open it.
CLIENT POPULARITY
Ensure your emails are optimised to display
correctly on the platforms and devices your
clients use most.
CUSTOMER IDENTIFICATION
See exactly who’s opening your emails and how long
each customer reads, to identify your champions and
better segment your communications.
CLICK TRACKING
See which links are clicked on most, to gauge which messages your customers find most compelling.
GEO-LOCATION
Identify where in the world people click on
your emails and ads, for a more targeted
marketing message.
FRAUD DETECTION
Separate bots from real customers to identify the true size and demographic of your audience, and monitor for blacklisted links.
FORWARDS & PRINTS
Check how often your emails are forwarded
and printed, to see which campaigns are
most compelling.
BROKEN LINKS
Don’t blow it by sending readers to a wrong or broken link. We notify you when a link is not working, and let you change the URLs your links divert to – even after you’ve sent out your email!
Just some businesses
getting the mashr edge
